What trope do you trigger with investors?
Entrepreneurs & investors might be unaware that during their initial meetings, they are actually telling each other a story, or trope. Over 12 years experience …
Entrepreneurs & investors might be unaware that during their initial meetings, they are actually telling each other a story, or trope. Over 12 years experience …
Last, but by no means least in our series on business tropes comes ‘the startup’. Investors can have opinions very different to what you would …
In our penultimate review of business tropes – helping you identify which one your company triggers with potential investors – we’re looking at the situation …
In our ongoing series on business tropes, and how companies can best communicate their equity story to potential investors, we’re looking at the new ‘new …
This time, our focus falls on the ‘C’mon Baby Light my Fire’ (CBLMF) company, for the fourth trope in our ongoing series. Recognizing not only …
In the third of our article series on business tropes, we’re looking at the ‘Slam Dunk, Home Run!’ (SDHR) company. This trope is often found …
Last time, we looked at how entrepreneurs & investors tell each other stories through the use of tropes during their initial meetings. Business tropes prompt …