Vie Carratt supported Falcon.io before its sale to Cision

 

 

Vie Carratt started working with Falcon.io in 2012 when the company was about 10 people in size and had just raised 1M€. We advised its founder and CEO, Ulrik Bo Larsen, on the evolution of the market and what this would mean for the future direction of the business. In six years, the Copenhagen based company grew to more than 200 people, raised around 22M€ in three rounds and expanded to the USA. We have helped them through the different phases with introductions to investors and a dedicated programme of analyst relations. Our director, David Carratt, joined the Board as an independent non-executive director. Earlier this month Falcon.io agreed to become part of Cision Ltd to create a powerful platform to support marketing communications.

 

“Social media is core to today’s customer experience, with nearly 2.5 billion users. At Falcon.io, we take pride in providing world-class brands with our leading social media marketing solution,” said Ulrik Bo Larsen, Falcon.io founder and CEO. “Vie Carratt was an excellent source of advice for me, with deep knowledge of marketing technologies and practical experience of the issues faced in building a high growth SaaS business. They remained dedicated to building our business for more than six years and were always a source of practical ideas to build equity value and insights into the evolution of the market. They provided an independent perspective which was extremely valuable as a sparring partner for my ambitious plans.”

 

David Carratt, Director at Vie Carratt, commented: “We have worked with Ulrik since 2012 to develop the profile of the company with institutional investors, industry analysts and potential buyers. I was delighted to join the board and to be able to contribute an independent perspective to the many complex decisions faced in building a high growth business. The combination of Cision and Falcon.io will be a force in the marketing comms and social space for a very long time.”

 

Todd Graber, CFO Falcon.io, praised Vie Carratt’s work and David’s experience: «David Carratt and Vie Carratt were an invaluable resource for us throughout Falcon’s journey. David’s many years of operating and investing experience were made apparent within the board room, amongst our management team and with our blue-chip customers. Thanks for all David!»

 

From the investors side, Thomas Weilby Knudsen, General Partner at NorthCap Partners, who was on the Board of Directors with David Carratt said: «Thank you David Carratt for your support during the journey. Extremely valuable and much appreciated.»

 

About Falcon.io and Cision Ltd

Falcon.io offers an integrated SaaS platform for social media listening, engaging, publishing, measuring, advertising and managing customer data. The company enables its clients to explore the full potential of digital marketing by managing multiple customer touchpoints from one platform. Falcon.io’s worldwide client portfolio includes Carlsberg, Toyota, William Grant & Sons, Momondo, Panasonic, Coca-Cola and many more.

 

Cision Ltd. (NYSE:  CISN) is a leading global provider of earned media software and services to public relations and marketing communications professionals. By adding Falcon’s social marketing solutions to the Cision portfolio, Cision will allow marketing professionals to execute sophisticated social media campaigns across paid, owned, and earned media that cover the entire customer journey.

 

Please get in touch with us if you want to accelerate the development of your high potential internet or software business.